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Linglong

JD.com’s official intelligent design platform with extensive templates and visual editing, helping e-commerce merchants quickly create ad images, landing pages, and store graphics.

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DesignEnterpriseImage
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Tool overview

Adoption judgment: Linglong is a templated design platform tailored for e-commerce sellers and operators, akin to a retail-focused Canva rather than a general AI image generator. It excels at producing bulk marketing assets like banners and mini-program pages but is less suited for finely detailed creative work.

What it does: It offers a vast library of retail-scenario templates (banners, posters, social media graphics). Users can edit layers, access JD’s SKU image library, and apply smart cutout and color matching. The visual page builder enables drag-and-drop creation of PC/H5/mini-program pages with multi-device publishing. Community tests reveal that template design is the core strength, while the smart cutout and auto-color results are unstable, sometimes producing incomplete cuts or poor palettes.

Threshold and cost: Open to all JD merchants, with near-zero entry barriers — no design background needed. No pricing details were found in evidence sources; it’s unclear if advanced features, APIs, or enterprise zones require payment.

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